Case Client: Blockchain-Tech Company Goal: ICO presale leads Cost per lead: $11 Tech company ICO presale campaign case study. Company ran out of leads from Facebook and Adwords, so they began looking for other channels. Solution Push-notification advertising Targeting Tier 1 countries, Worldwide Creatives 15 creatives made CPC: $0.16 Monitoring and additional tuning. User segments testing. Outcome Clicks:
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