Digital Marketing Course with Career Guarantee
Drive Customer Behavior Online. A six-week course of the latest digital marketing skills, taught by industry experts. Optional Zool Channel Partnership Program after completion of the course.
WHAT YOU WILL LEARN
Gain an understanding of the motivations behind data collection and analysis methods used by marketing professionals
Understand frameworks and approaches to measuring consumers’ digital actions
Learn to evaluate and choose appropriate web analytics tools and techniques
Earn familiarity with the unique measurement opportunities and challenges presented by New Media
SKILLS YOU WILL GAIN
- Digital Marketing
- Pricing Strategies
- Marketing Mix
- Product Strategies
- Data Collection
- Data Analysis
- Data Visualization (DataViz)
- Marketing Analytics
- Marketing Performance
- Marketing Channel
- Ad Network
- RTB and Ad Exchange
- Programmatic Advertising
About this Specialization
Master strategic marketing concepts and tools to address brand communication in the digital world.
This Specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. When you complete the Digital Marketing Specialization you will have a richer understanding of the foundations of the new digital marketing landscape and acquire a new set of stories, concepts, and tools to help you digitally create, distribute, promote, and price products and services.
Applied Learning Project
Once you complete the courses, you will have the opportunity to apply the skills on a real-life Zool Ad Network Channel Partner Program in partnership with Zool Inc. Learn more about the channel partner program
Internships & Live Projects
Assignments & e-Learning
Live Virtual Classroom Sessions
A Zool Specialization is a series of courses that helps you master a skill. To begin, enroll in the Specialization directly. You can pause your learning or end your subscription at any time. Visit your learner dashboard to track your course enrollments and your progress.
Every Module includes a hands-on project. You’ll need to successfully finish the project(s) to complete the module and earn your certificate. If the Specialization includes a separate course for the hands-on project, you’ll need to finish each of the other courses before you can start it.
Earn a Certificate
When you finish every course and complete the hands-on project, you’ll earn a Certificate that you can share with prospective employers and your professional network.
Expand your skill in Digital Marketing with our key modules
01 Introduction to Digital Marketing
02 Creation of Website Using WordPress
03 Content Creation – Text, Creatives & Videos
04 Search Engine Optimisation (SEO)
05 Social Media Marketing (SMM)
06 Search Engine Marketing (SEM)
07 Google Analytics
08 Email Marketing
09 Conversion Rate Optimisation
10 Affiliate Marketing
11 Reputation Management
12 E-commerce Stores
13 Ten (10) International Certifications
14 Fifteen (15+) Must Know Digital Marketing Tools Explained
15 Ad Network Introduction
16 RTB Ad Exchange
17 Programmatic Advertising
Manoj Kumar Mahto
Founder and MD,
Zool Inc. USA
An engineer by qualification and developer of Search Engine Zoolley, Zool Group of Ad Networks, Digital Marketing Expert, Chief Researcher of Bipedal Humanoid, etc.
Click here to know more about the Founder
When will I have access to the lectures and assignments?
Access to lectures and assignments depends on your batch of enrollment. This will be automatically allocated upon your payment.
Is this course really 100% online? Do I need to attend any classes in person?
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings, and assignments anytime and anywhere via the web or your mobile device.
What is the refund policy?
If you subscribed, you get a 7-day free trial starting from the day of your payment, during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time.
How to contact you?
20 Students per Batch - |Only 5 Batches|